What is a cookie – or a tracker?

Cookies or trackers are small files that record visits to and activity on websites or connected applications. Generally, they are linked to a mobile device or web browser, and enable website and app editors to collect quantitative and qualitative insights about how their products are being used. This activity, called tracking, is crucial to the constant improvement of products and services on the Internet, including features, usability, and personalisation.

This policy concerns all trackers set up and read when, for example, a user browses a website, reads an e-mail, or installs software or mobile apps on any device, including computers, smartphones, e-readers, or connected video game consoles.

“Cookies” can refer to any of the following (non-exhaustive list):

  • HTTP and flash cookies;
  • The result of fingerprinting techniques (fingerprinting calculates a unique device ID using its configuration information, for tracking purposes);
  • Invisible pixels or web bugs;
  • Any other ID generated by software or operating systems.

 

Why do we use cookies ?

We (StratNXT) might use cookies to collect browsing data from users (you) who visit our site, to improve your browsing experience. Cookies and trackers are also used to better target our advertising on partner sites, and to measure the performance of our ads.

Data we collect is completely anonymous, and used only for performance analysis and targeted advertising, or, sometimes, to test new advertising or marketing technology. In this last case, data is never used for commercial means and is deleted immediately after the testing period.

 

How long do we store cookies ?

We store cookies for 13 months, in compliance with the recommendation of the Commission Nationale de l’Informatique et des Libertés, the French authority on this matter, regarding the valid length of time for consent for cookie storing. After this time, consent must be re-obtained before cookies can be used again.

 

How can I control which cookies are set up on my devices?

 

  • Cookie settings on this site

These settings are available in the information and settings pop-up that is displayed on your first visit to the site, but you can access it at any time while navigating our site by clicking on “Cookies” tab, at the bottom of any page.

  • Set up cookies at browser level

You can configure your cookie settings on your browser, choosing one option for all sites visited or selectively depending on where the cookies come from.

You can also re-configure your browser so that it asks you about cookies periodically, before cookies are stored on your device.

 

How can I control my cookie settings depending on my browser?

Each browser moderates cookies and your cookie settings differently. The cookie configuration is described in your browser’s help menu, which will explain how you can update your cookie settings.

 

More information about cookies?

If you want more information about cookies, please read the dedicated section on the ICO website.